Engage your target audience, creatively and strategically!
In today’s market, the consumer is savvier than ever; they have access to everything beauty – from magazines, to bloggers, from YOUTUBE how-to videos, to online beauty onlie supplies,
Salons and stylists must adapt and evolve to remain relevant.
Through interactive exercises, attendees will learn how to better grow and understand themselves, their business, and their interpersonal relationships. We will also walk
attendees through building an online presence that reflects their brand
and caters to their target demographic.
- Staying relevant in today’s
- Busting industry myths
- The psychology behind retail
- Customer purchase motivation
- Discover what your clients aren’t
- Evaluating salon culture
- Developing online presence
- Engaging your target audience
- Identifying client personalities
- Analyzing management strengths
Lunch is included